When we say “Mother Earth is our CEO”, it’s not just a tagline. It’s part of who we are as a company. We look to Mother Earth to rule every decision we make—from cultivation and sourcing all the way through to our packaging. We won’t make a move unless we know it would win the approval of our planet.
But we don’t stop there. We also partner with organizations to actively make a positive impact on the planet, too. And since it’s World Ocean Day, we wanted to highlight our partnership with Plastic Bank.
Earth Echo + Plastic Bank
Plastic Bank is a globally recognized company that rewards people in poverty-stricken coastal areas with "currency" for each bit of plastic waste they collect and turn in before it reaches the ocean. Not only does this program help keep plastic waste out of the oceans, but it also helps the people collecting the waste provide basic family necessities such as groceries, cooking fuel, school tuition, and health insurance.
To date, Plastic Bank has 26,733 members who have collected 22,774,790 kilograms of plastic waste. That’s over 50 million pounds of plastic that are being recycled instead of polluting the world’s oceans!
By participating in Plastic Bank's Plastic Positive program, we're ensuring that we go beyond neutralizing the plastic footprint created by some of our packaging. With our monetary donation, we're supporting the removal of even more plastic from the environment than we put in.
That means that with every Earth Echo purchase you make, you’re helping to keep plastic waste out of the ocean. And that’s something we should all feel great about on World Ocean Day.